Rhetorical Analysis of E B. Whites The Ring of Time

One way to develop our own essay-writing skills is to examine how professional writers achieve a range of different effects in their essays. Such a study is called a rhetorical analysis--or, to use Richard Lanhams more fanciful term, a lemon squeezer. The sample rhetorical analysis that follows takes a look at an essay by E. B. White titled The Ring of Time--found in our Essay Sampler: Models of Good Writing (Part 4) and accompanied by a reading quiz. But first a word of caution. Dont be put off by the numerous grammatical and rhetorical terms in this analysis: some (such as adjective clause and appositive, metaphor and simile) may already be familiar to you; others can be deduced from the context; all are defined in our Glossary of Grammatical and Rhetorical Terms. That said, if you have already read The Ring of Time, you should be able to skip over the stranger looking terms and still follow the key points raised in this rhetorical analysis. After reading this sample analysis, try applying some of the strategies in a study of your own. See our Tool Kit for Rhetorical Analysis and Discussion Questions for Rhetorical Analysis: Ten Topics for Review. The Rider and the Writer in "The Ring of Time": A Rhetorical Analysis In The Ring of Time, an essay set in the gloomy winter quarters of a circus, E. B. White appears not yet to have learned the first piece of advice he was to impart a few years later in The Elements of Style: Write in a way that draws the readers attention to the sense and substance of the writing, rather than to the mood and temper of the author. . . .[T]o achieve style, begin by affecting none--that is, place yourself in the background. (70) Far from keeping to the background in his essay, White steps into the ring to signal his intentions, reveal his emotions, and confess his artistic failure. Indeed, the sense and substance of The Ring of Time are inextricable from the authors mood and temper (or ethos). Thus, the essay may be read as a study of the styles of two performers: a young circus rider and her self-conscious recording secretary. In Whites opening paragraph, a mood-setting prelude, the two main characters stay hidden in the wings: the practice ring is occupied by the young riders foil, a middle-aged woman in a conical straw hat; the narrator (submerged in the plural pronoun we) assumes the languorous attitude of the crowd. The attentive stylist, however, is already performing, evoking a hypnotic charm that invite[s] boredom. In the abrupt opening sentence, active verbs and verbals carry an evenly measured report: After the lions had returned to their cages, creeping angrily through the chutes, a little bunch of us drifted away and into an open doorway nearby, where we stood for awhile in semidarkness, watching a big brown circus horse go harumphing around the practice ring. The metonymic harumphing is delightfully onomatopoetic, suggesting not only the sound of the horse but also the vague dissatisfaction felt by the onlookers. Indeed, the charm of this sentence resides primarily in its subtle sound effects: the alliterative cages, creeping and big brown; the assonant through the chutes; and the homoioteleuton of away . . . doorway. In Whites prose, such sound patterns appear frequently but unobtrusively, muted as they are by a  diction that is commonly informal, at times colloquial (a little bunch of us and, later, we kibitzers). Informal diction also serves to disguise the formality of the syntactic patterns favored by White, represented in this opening sentence by the balanced arrangement of the subordinate clause and present participial phrase on either side of the main clause. The use of informal (though precise and melodious) diction embraced by an evenly measured syntax gives Whites prose both the conversational ease of the running style and the controlled emphasis of the periodic.  It is no accident, therefore, that his first sentence begins with a time marker (after) and ends with the central metaphor of the essay--ring. In between, we learn that the spectators are standing in semidarkness, thus anticipating the bedazzlement of a circus rider to follow and the illuminating metaphor in the essays final line. White adopts a more paratactic style in the remainder of the opening paragraph, thus both reflecting and blending the dullness of the repetitious routine and the languor felt by the onlookers. The quasi-technical description in the fourth sentence, with its pair of prepositionally embedded adjective clauses (by which . . .; of which . . .) and its Latinate diction (career, radius, circumference, accommodate, maximum), is notable for its efficiency rather than its spirit. Three sentences later, in a yawning tricolon, the speaker draws together his unfelt observations, maintaining his role as spokesman for a dollar-conscious crowd of thrill-seekers. But at this point, the reader may begin to suspect the irony underlying the narrators identification with the crowd. Lurking behind the mask of we is an I: one who has elected not to describe those entertaining lions in any detail, one who, in fact, does want more . . . for a dollar. Immediately, then, in the opening sentence of the second paragraph, the narrator forsakes the role of group spokesman (Behind  me  I heard someone say . . . ) as a low voice responds to the  rhetorical question  at the end of the first paragraph. Thus, the two main characters of the essay appear simultaneously: the independent voice of the narrator emerging from the crowd; the girl emerging from the darkness (in a dramatic  appositive  in the next sentence) and--with quick distinction--emerging likewise from the company of her peers (any of two or three dozen showgirls). Vigorous verbs dramatize the girls arrival: she squeezed, spoke, stepped, gave, and swung. Replacing the dry and efficient  adjective clauses  of the first paragraph are far more active  adverb clauses,  absolutes, and  participial phrases. The girl is adorned with sensuous  epithets  (cleverly proportioned, deeply browned by the sun, dusty, eager, and almost naked) and greeted with the musi c of  alliteration  and  assonance  (her dirty little feet fighting, new note, quick distinction). The paragraph concludes, once again, with the image of the circling horse; now, however, the young girl has taken the place of her mother, and the independent narrator has replaced the  voice  of the crowd. Finally, the chanting that ends the paragraph prepares us for the enchantment soon to follow. But in the next  paragraph, the girls ride is momentarily interrupted as the writer steps forward to introduce his own performance--to serve as his own ringmaster. He begins by defining his role as a mere recording secretary, but soon, through the  antanaclasis  of . . . a circus rider. As a writing  man ...  ., he parallels his task with that of the circus performer. Like her, he belongs to a select society; but, again like her, this particular performance is distinctive (it is not easy to communicate anything of this nature). In a  paradoxical  tetracolon climax  midway through the paragraph, the writer describes both his own world and that of the circus performer: Out of its wild disorder comes order; from its rank smell rises the good aroma of courage and daring; out of its preliminary shabbiness comes the final splendor. And buried in the familiar boasts of its advance agents lies the modesty of most of its people. Such observations echo Whites remarks in the preface to  A Subtreasury of American Humor: Here, then, is the very nub of the conflict: the careful form of art, and the careless shape of life itself (Essays  245). Continuing in the third paragraph, by way of earnestly repeated phrases (at its best . . . at its best) and structures (always bigger . . . always greater), the narrator arrives at his charge: to catch the circus unawares to experience its full impact and share its gaudy dream. And yet, the magic and enchantment of the riders actions cannot be captured by the writer; instead, they must be created through the medium of language. Thus, having called attention to his responsibilities as an essayist, White invites the reader to observe and judge his own performance as well as that of the circus girl he has set out to describe.  Style--of the rider, of the writer--has become the subject of the essay. The bond between the two performers is reinforced by the  parallel structures  in the opening sentence of the fourth paragraph: The ten-minute ride the girl took achieved--as far as I was concerned, who wasnt looking for it, and quite unbeknownst to her, who wasnt even striving for it--the thing that is sought by performers everywhere. Then, relying heavily on  participial phrases  and  absolutes  to convey the action, White proceeds in the rest of the paragraph to describe the girls performance. With an amateurs eye (a few knee-stands--or whatever they are called), he focuses more on the girls quickness and confidence and grace than on her athletic prowess. After all, [h]er brief tour, like an essayists, perhaps, included only elementary postures and tricks. What White appears to admire most, in fact, is the efficient way she repairs her broken strap while continuing on course. Such delight in the  eloquent  response to a mishap is a familiar note in Whites work, as in the young boys cheerful report of the trains great--big--BUMP! in The World of Tomorrow (One Mans Meat  63). The clownish significance of the girls mid-routine repair appears to correspond to Whites view of the essayist, whose escape from discipline is only a partial escape: the essay, although a relaxed form, imposes its own disciplin es, raises its own problems (Essays  viii). And the spirit of the paragraph itself, like that of the circus, is jocund, yet charming, with its balanced phrases and clauses, its now-familiar sound effects, and its casual extension of the light  metaphor--improving a shining ten minutes. The fifth paragraph is marked by a shift in  tone--more serious now--and a corresponding elevation of style. It opens with  epexegesis: The richness of the scene was in its plainness, its natural condition . . .. (Such a  paradoxical  observation is reminiscent of Whites comment in  The Elements: to achieve style, begin by affecting none [70]. And the sentence continues with a euphonious itemization: of  horse, of  ring, of girl, even to the girls bare feet that gripped the bare back of her proud and ridiculous  mount. Then, with growing intensity,  correlative  clauses are augmented with  diacope  and  tricolon: The enchantment grew not out of anything that happened or was performed but out of something that seemed to go round and around and around with the girl, attending her, a steady gleam in the shape of a circle--a ring of ambition, of happiness, of youth. Extending this  asyndetic  pattern, White builds the paragraph to a  climax  through  isocolon  and  chiasmus  as he looks to the future: In a week or two, all would be changed, all (or almost all) lost: the girl would wear makeup, the horse would wear gold, the ring would be painted, the bark would be clean for the feet of the horse, the girls feet would be clean for the slippers that shed wear. And finally, perhaps recalling his responsibility to preserve unexpected items of . . . enchantment, he cries out (ecphonesis  and  epizeuxis): All, all would be lost. In admiring the balance achieved by the rider (the positive pleasures of equilibrium under difficulties), the narrator is himself unbalanced by a painful vision of mutability. Briefly, at the opening of the sixth paragraph, he attempts a reunion with the crowd (As I watched with the others . . . ), but finds there neither comfort nor escape. He then makes an effort to redirect his vision, adopting the perspective of the young rider: Everything in the hideous old building seemed to take the shape of a circle, conforming to the course of the horse. The  parechesis  here is not just musical ornamentation (as he observes in  The Elements, Style has no such separate entity) but a sort of aural metaphor--the conforming sounds articulating his vision. Likewise, the  polysyndeton  of the next sentence creates the circle he describes: [Tlhen time itself began running in circles, and so the beginning was where the end was, and the two were the same, and one thing ran into the next and time went round and around and got nowhere. Whites sense of times circularity and his illusory identification with the girl are as intense and complete as the sensation of timelessness and the imagined transposition of father and son that he dramatizes in  Once More to the Lake.  Here, however, the experience is momentary, less whimsical, more fearful from the start. Though he has shared the girls perspective, in a dizzying instant almost become her, he still maintains a sharp  image  of her aging and changing. In particular, he imagines her in the center of the ring, on foot, wearing a conical hat--thus echoing his descriptions in the first paragraph of the middle-aged woman (whom he presumes is the girls mother), caught in the treadmill of an afternoon. In this fashion, therefore, the essay itself becomes circular, with images recalled and moods recreated. With mixed tenderness and envy, White defines the girls illusion: [S]he believes she can go once  round  the ring, make one complete circuit, and at the end be exactly the same age as at the start. The  commoratio  in this sentence and the  asyndeton  in the next contribute to the gentle, almost reverential tone as the writer passes from protest to acceptance. Emotionally and rhetorically, he has mended a broken strap in mid-performance. The paragraph concludes on a whimsical note, as time is  personified  and the writer rejoins the crowd: And then I slipped back into my trance, and time was circular again--time, pausing quietly with the rest of us, so as not to disturb the balance of a performer--of a rider, of a writer. Softly the essay seems to be gliding to a close. Short,  simple sentences  mark the girls departure: her disappearance through the door apparently signaling the end of this enchantment. In the final paragraph, the writer--admitting that he has failed in his effort to describe what is indescribable--concludes his own performance. He apologizes, adopts a  mock-heroic  stance, and compares himself to an acrobat, who also must occasionally try a stunt that is too much for him. But he is not quite finished. In the long penultimate sentence, heightened by  anaphora  and  tricolon  and pairings, echoing with circus images and alight with metaphors, he makes a last gallant effort to describe the indescribable: Under the bright lights of the finished show, a performer need only reflect the electric candle power that is directed upon him; but in the dark and dirty old training rings and in the makeshift cages, whatever light is generated, whatever excitement, whatever beauty, must come from original sources--from internal fires of professional hunger and delight, from the exuberance and gravity of youth. Likewise, as White has demonstrated throughout his essay, it is the romantic duty of the writer to find inspiration within so that he may create and not just copy. And what he creates must exist in the style of his performance as well as in the materials of his act. Writers do not merely reflect and interpret life, White once observed in an interview; they inform and shape life (Plimpton and Crowther 79). In other words (those of the final line of The Ring of Time), It is the difference between planetary light and the combustion of stars. (R. F. Nordquist, 1999) Sources Plimpton, George A., and Frank H. Crowther. The Art of the Essay: E. B. White.  The Paris Review. 48 (Fall 1969): 65-88.Strunk, William, and E. B. White.  The Elements of Style. 3rd ed. New York: Macmillan, 1979.White, E[lwyn] B[rooks]. The Ring of Time. 1956. Rpt.  The Essays of E. B. White. New York: Harper, 1979.

Pros And Cons Of Legalization Of Marijuana - 784 Words

According to the English Oxford Living Dictionaries (2017), marijuana is â€Å"Cannabis, especially as smocked or consumed as a psychoactive (mind-altering) drug.† Although marijuana is illegal by the federal law, 29 states have legalized the use of medical marijuana, and in 8 states anyone over the age of 21 can buy marijuana (Nathan, D. L., Clark, H. W., Elders, J, 2017, p. 1746). Many Americans tend to experiment with drugs when put in a certain social event, but rarely abuse drugs or become a drug dependent. However, the few Americans that are drug dependents become hurtful to the community and oneself. The legalization of marijuana has been an ongoing argument for years, and will continue to be a popular topic for years to come. The†¦show more content†¦The court system of police force is usually overwhelmed with marijuana cases. By legalizing marijuana less people would have a class B misdemeanor violation on their permeant record and it would prevent overcrowd ed jails and prisons. Thirdly, legalizing marijuana would help diminish the black market, which could also help reduce gang violence. The black market could be almost absent from society because marijuana dispensed or sold through the state must be registered, regulated and taxed. This is good for community health because the drug will be accounted for, and not just anyone can buy it with out proper registration. This could help prevent gang violence in urban areas, which in return could increase community safety. Legalizing marijuana will not only treat serious medical conditions, but also reduce crime, and help stop the black market. Although there are many positive benefits to legalizing marijuana, there are equally important disadvantages to consider. First, marijuana is addictive. People who experience marijuana addiction report they are unable to stop using the drug despite the wish to quit (Danovitch, I. 2012, p. 97). This would a have negative effects on a community by more community members having easy access to marijuana for recreational use. This would result in less productive community members. Secondly marijuana effects your attention span, hand-eye coordination, tracking behavior, and reaction time when driving whileShow MoreRelatedThe Pros And Cons Of Marijuana Legalization1226 Words   |  5 PagesWhat is Marijuana? According to Dictionary.com, Marijuana is, â€Å"a preparation made from the dried flower clusters and leaves of the cannabis plant, usually smoked or eaten to induce euphoria†(marijuana). Marijuana, also known as â€Å"Mary Jane†, is drawn out to be an extremely horrib le, life-ruining drug. Children learn that marijuana is a â€Å"gateway† drug and that it only does harm. Though it can be quite addictive, Marijuana is safer than commonly used drugs like Tobacco and could possibly be moreRead MoreThe Pros And Cons Of Legalization Of Marijuana715 Words   |  3 PagesMarijuana legalization is a controversial subject with many different problems and solutions. Marijuana has benefits and disadvantages to using it (and many viewpoints on said pros and cons) so one person cannot be the only authority on the subject. Marijuana could possibly be used as a medicine, and although legalizing marijuana could have some benefits, the action could have serious repercussions. The legalization of medical marijuana could have positive benefits to the United States governmentRead MoreThe Pros And Cons Of Marijuana Legalization1442 Words   |  6 Pagesthat plague American society, the issue over the legalization of Marijuana remains as one of the most controversial topics. Marijuana, also known as Cannabis is the most widely used illicit drug in the United States. According to national surveys conducted by the National Institute on Alcohol Abuse and Alcoholism (NIAAA), â€Å"marijuana use rose from 4.1 percent to 9.5 percent of the U.S. adult population in the past decade.† The increase of Marijuana use created an ongoing debate over whether it shouldRead MoreMarijuana: For Better or For Worse?1740 Words   |  7 PagesMarijuana is a harmful drug and should not be legalized. Marijuana is the most commonly used illicit drug used in the United States. It is a plant that grows from the ground however, it contains many harmful toxins. There are many pr os and cons for the legalization of marijuana although there are more cons than there are pros; one being that children are the ones who abuse marijuana the most. Surprisingly, against other beliefs, marijuana smoking actually does impair the user’s ability to drive aRead MoreEssay about Should Marijuana be Legalized?968 Words   |  4 PagesShould marijuana be legalized for recreational or medical use? This is a debate that has been happening for quite some time and this is not just a debate that is happening among people. There are many that have taken sides including medical personal and government officials. Currently in the United States there are two states in which recreational use of marijuana is legal; Colorado and Washington. There are three states currently that have pending legislation to legalize recreational use; CaliforniaRead MoreLegalizing Marijuana For Recreational Use1362 Words   |  6 Pageslegalize marijuana for recreational use. Similar to the age limitation set for buying and consuming alcohol and smoking of tobacco products, Colorado has set the age limit for recreational use for adults who are at least twenty-one years of age and over to use an ounce of this drug. According to the drugabuse.gov website, the drug marijuana is defined as a greenish-gray mixture of the dried, shredded leaves and flowers of Cannabis sativa—the hemp plant. After two years of legalizing marijuana, ColoradoRead MoreMarijuana: Drug or Cure? Essay1191 Words   |  5 Pageshappens to be over the legalization of Marijuana. As of 1970 with the passing of The Controlled Substances Act the Federal Government officially classified marijuana as a schedule 1 drug with no real accepted medicinal use at the time (History of Marijuana). As the capabilities of science have progressed over time more and more scientific challenges have bombarded this decision so that more tangible research can be garnered from this plant. The earliest known mention o f marijuana as a recreationalRead MoreShould Marijuana Be Legalized? Essay1372 Words   |  6 PagesLegalization of Weed Growing up, everyone is told that, â€Å"Drugs are bad for you,† time and time again. Now as a kid you don’t really understand the reasoning behind it, but you listen to your authority figure regardless. I remember being told this my entire life and even to this very day. But as I got older I realized that people would still use drugs even though it’s illegal. I could never understand why someone would go against the law and jeopardize their life just to use drugs? The drug thatRead MoreEssay Astonishing Statistics of Marijuana Use in Minors1539 Words   |  7 Pagesmillion Americans ages 12 and over have reported to using marijuana at least once within the previous year. That number alone is an astonishing statistic on marijuana users. Although marijuana has been a drug with increasing popularity especially throughout the past couple of years due to the legalization in some states. In November of 2012 history was made when Washington and Colorado both lega lized marijuana for recreational use. Although marijuana is considered to be a Schedule 1 drug, which means itRead MoreShould Marijuana Be Legalized?1224 Words   |  5 PagesLegalizing Marijuana Many different web pages and read over the information that they provided and this is what is found. The debit for this topic is all over the place some say we should some say we should not legalize marijuana. The three main topics that will going to go more into depth with are the medical benefits, monetary benefits and the renewable benefits. But first, let a bit about marijuana, so other names for it is weed, herb, pot, grass, bud, ganja, Mary Jane to name a few. Marijuana can be

Hitler vs. Napoleon Free Essays

Historians have noted the similarities between Napoleon and Hitler for years.   Both were charismatic dictators who established regimes in times of war and had ambitions of European domination.   Both were enormously successful but short-lived in their enterprises. We will write a custom essay sample on Hitler vs. Napoleon or any similar topic only for you Order Now    For these and other reasons, Napoleon is easily comparable to Hitler.   This essay will explore this comparability in terms of their national achievements, conquests, nationalism, origins, legacy and military/political maneuvers. Though now popularly viewed as a despot, Napoleon, like Hitler, contributed many positive elements to his native country.   He codified French law, particularly the Civil Code, replacing the Ancient Regime’s 360 local codes.   He also implemented lycees, secondary schools that were meant to instruct future leaders of France.   Hitler, by comparison, instigated in Germany one of the largest booms in civil advancement and industrial expansion the country has ever witnessed.   Like Napoleon, military growth accounted for much of the economical improvement. Napoleon’s strategy of conquest is also very similar to Hitler’s.   Both had aims to one day bring all of Europe under their control, and just as Napoleon abandoned campaigns in Britain and ended his career in the Russian wastes, so too did Hitler.   Napoleon attacked Russia from an almost impregnable position of advantage in 1812, assaulting a country that posed no overt threat.   Hitler did the same in 1941.   It is possible both were suffering from the hubris, or excessive pride, of their successes. Whatever the case, Napoleon was definitely known for his nationalistic pride of Corsica (and France), much like Hitler for his German heritage.   The Bonapartists saw themselves as inheritors of the French revolution, and Napoleon’s efforts to expand the empire were tireless.   He forbade his conquered countries from expressing their own national heritage, which may have later led to a rise in nationalism in those territories.   Most notable of these territories was Germany, whose nationalistic rise Hitler augmented to preclude the inclusion of Jews or any non-Ango ethnicities. Both Napoleon and Hitler came from relatively humble origins.   Napoleon was born in Corsica, a possession of France.   The son of a moderately successful attorney, Napoleon received a fair education but carried an Italian accent that would set him apart from the higher tiers of French society.   He began his military career as an artillery officer, not considered a desirable command at the time.   Hitler, similarly, was not wealthy in his youth.   He lived a bohemian life on minimal wages, never completed his high school education, and scratched by a living as a failing artist.   But like Napoleon, Hitler would transcend his unspectacular origins, leaving behind a considerable mark on their cultures and the world. Napoleon’s legacy is evident in his Code, his invention of the modern military conscript, and his innovations on warfare.   Under Napoleon, corps took the place of divisions as the largest military unit, cavalry increased in importance, battles became more decisive with broader attack fronts, and armies focused on the annihilation of enemy armies as opposed to out-maneuvering them.   He is thought to have spread the Revolutionary philosophy throughout Europe, manifested in the nation states that rose in Italy and Germany. His Napoleonic Code, however, is the innovation for which even Napoleon knew he would be most known.   Hitler’s contributions are, by contrast, negative.   He is responsible for taking anti-Semitism to a national scale, implementing the Nazi Party (which still exists today in various forms), and propagating fascism and intolerance as natural products of his military and political strategy. Indeed, Napoleon was very similar to Hitler in regard to political/military strategy, as well.   Both leaders used aggressive strategies in the acquisition of land and both suppressed revolts of the peoples their regimes oppressed.   Napoleon was known for his efforts to put down a major Haitian slave revolt and, in 1801 France, to re-establish slavery after its post-Revolution ban. Likewise, Hitler is notorious for his persecution of the Jews, his anti-Semitic tirades that won him enormous favor among vast demographics of the German population, and his supreme execution of suppression and extermination, the Holocaust.   While their strategies show similarity, Napoleon’s do not equal Hitler’s in terms of sheer ferocity and nationalistic fervor.    How to cite Hitler vs. Napoleon, Essay examples

Cloud Computing on Mobile Applications †Free Samples to Students

Question: Discuss about the Cloud Computing on Mobile Applications. Answer: Introduction In this new digital world, everything is transforming a digital objective, internet, and Smartphone or mobile devices have become the integral part of the lives of the human beings. Mobile applications are the matter of subject for any mobile device that makes all the devices smart and attracts the customers towards it. Mobile applications are changing the way of the life living of individuals. Moreover, cloud computing is empowering all the innovative technologies that are related to the internet through providing cloud data storage and all time access to those information and data. It has become the need of the industries to develop mobile applications for their good business. Developing mobile app not only let to directly contact the customers rather it also helps in gaining social media platform that could be represented as the biggest crowd of the customers. This enables the opportunity for the industries to cope up with competitive market. Not only business sectors are getting advantages but in this new era of technology every individual from the social background are trying to get all the benefits and rest. The purpose of this report is to present critical analysis on the scholarly research papers for two articles that have been proposed in this report. Two papers have been selected in the report that is based on two different topics related to the mobile application and impact of cloud computing on mobile application. This report presents the critical analysis on the topics related to the impact of the cloud computing on mobile application and social impact of mobile applications. In context to these two articles have been chosen of the relevant topic and following id the report presenting all the objectives related to the two articles. El-Sofany and El-Seoud (2016) were trying to identify the disadvantages and advantages that are being associated with the use of cloud based applications on mobile devices targeting the learning practices of the students. Other question whose answer the researcher were trying to find were to evaluate the features and performance of the cloud based application on a mobile device what are the applications that might be expected from these cloud computing applications. Including the effects on the device, that is running cloud-hosted application. Last question whose answer authors were seeking to find in this report was to analyze the consequences that might be raised while using the cloud-based applications on mobile devices. The Researchers have used very fine and transparent methodology that was a questionnaire. In this paper Cronbach's alpha had been used in manner to measure the stability and validity of the contents related to the study questionnaire. Another methodology tools that had been proposed in this report are Stepwise multiple linear regression and Spearman correlation analysis. These methodologies could be helpful in manner to estimate the severity of the practices that are dominant at this age of the world that can be listed as: gender, educational level, age, and more emphasis has been given on the variables related to the cloud based applications usage on mobile devices. Correlation between Research Question, Philosophical Framework Research Methods As research questions stated above, the authors tried to find out the result of these questions using the methodologies stated in the above report. The authors firstly described all the objectives related to the cloud computing that could be helpful in further reading for the readers. This area includes the various models, structure and deployment models of the cloud services. Followed by that the authors have stated the advantages of the cloud computing in which they tried to explain how cloud computing can be helpful in accessing data from anywhere and how it could be used in improving the face of learning and teaching professions. Some facts have been identified while discussing the advantages that could be related to the disadvantages of the cloud computing. Thereafter advantages and disadvantages related to the Mobile learning and application of cloud computing in mobile learning have also been proposed in the report. A research hypothesis that was mainly a chart describing the answers gathered by the participants has been presented. Framework can be described as: 5 % of the user answers tend to "disagree", 23% of the user answers tend to "agree", 47% of the user answers tend to "strongly agree", 5% of the user answers tend to " neutral", 20% of the user answers tend to "very satisfied". Questionnaire can be stated as cheapest and effective methodology for getting response on the related topic. However, there are certain ethical issues raise while collecting the information and recording them for personal research. It should be ensured by the researchers that the information and data provided by the participants should be kept private, confidential and secure in manner to eliminate ethical issues related to the participants. This includes the name address and other sensitive information related to the participants. This could be resulted in a manner that questionnaire could be better for researching topics that are sensitive in nature as respondents will be will be much honest if the identity is kept to be protected and not exposed to anyone else. This could also eliminate the issues related to the psychological harm for the participants such as embarrassment and many other feelings. Appropriateness of Data Collection and Analysis The paper presented by El-Sofany and El-Seoud (2016) mainly focuses on the research of impact of cloud computing on mobile application and application of mobile cloud computing in E-learning environment. A framework for studying the efficiency of application of mobile cloud computing in E learning has been proposed in this report. Authors have used Cornbrash s alpha in manner to determine the stability and validity of the responds that they gather through the questionnaire. For empowering the analysis authors have also implemented stepwise multiple linear regression and the spearman correlation analysis in manner to determining the impact of this application in most of the socially dominating practices. Research Finding and the Evidence Based on the methodologies and researches mentioned above let them to enlist the findings that can be listed as: M learning is an effective leaning through mobile cloud computing. M-learning is easy through mobile cloud computing Through mobile Cloud Computing Student can easily understand the M learning applications. Demand for e learning can be increased effectively through mobile cloud computing applications. Student performance effectively can be increased through mobile cloud computing applications. Learning services quality can be increased through mobile cloud computing applications. Security can be stated as obstacles for learning through mobile cloud. Whenever m leaning is free of charge whenever the demand for it has increased via mobile cloud computing. Islam, Islam and Mazumder (2012) proposed an article that is relative to the topic and has a research question that can be represented as how individual mobile user facilitate using mobile application and the popularity of the mobile application. Based on certain framework and methodologies this report also emphasize on the ethical perspective of the application of mobile applications. Authors have presented the data and information related to the past and present situation of mobile application for more than one country globally. In this paper authors have evaluated the consequences of use of mobile application within the business and social area. Calculative data including the pie chart and pictorial graph has been proposed in this report in manner to transparent the written context that is based on the IBM survey, market readings and many more. Correlation between Research Question, Philosophical Framework Research Methods The authors have presented an overview of the mobile application and their relative uses in the whole world including the categories, where application are being used. Moving forward they have stated the past and present application of the mobile applications that gives a pictorial presentation of the evolution of mobile application and how they are being spread in all the possible sectors of the business. They have also presented the data and information that has been collected globally and how mobile application could lead to the conclusion that in future it might become as important as internet. Business of mobile application and market growth has also been explained in the report that provides an overview over the continuous market shares growth of the mobile applications. This paper also demonstrates how a business can be profitable using mobile application for the services and communication between the consumers and different stakeholders. From the ethical perspective it has al so present certain concerning objectives related to the application of mobile application within the social area. It demonstrates how social media platforms have arrived in the form of application and how they are contributing in digitalizing our world. Mobile application could be helpful in saving time and increasing productivity as they allow the consumers to be connected with the data and information and needed representatives. The vast demand in the application development leads to the increase in business and that in turn increases the job vacancies. This research has maintained to be ethical as the data and information that has been proposed in this report are already exposed for the whole population of world. Such questioners are not very much efficient rather it is easy to use without any risk or efforts. As the world is changing and being modernized development and usage of mobile application has been increasing in a rapid growth. Limitations are being pushed away by the technological efforts and issues are being eliminated. Most of the people are trying to use mobile device and mobile application instead of desktop for easy task. Gradually the uses of mobile applications are increasing corresponding to the use of desktop applications. All of the mobile manufactured companies and mobile application Developer companies are increasing the capacity, quality and functionality. As the technology is evolving the applications are being innovative and more features are being added. Mobile application impacting the whole globe with its advantages and applications. In this paper, authors have tried to explain the so many things about mobile application and business with some data from modern market. In addition, we think this paper will help to other for further study in the mobile application area. Despite of so many advantages there are certain issues and limitations of the application of mobile applications such as waste of time, small screen and many more. Conclusion Based on the above report it can be concluded that mobile applications are playing very vital role in enhancing the digital life of the human beings. This report presents a critical analysis on two different scholarly articles. Implementation of cloud computing within the mobile application could be a game changer in this world that is being popular among all the users with mobile devices. In this era, everyone has a personal mobile device or Smartphone that gives the access to download applications from the relative application stores. There are many advantages of latest application from simple living to a high living profile. Despite of all the advantages there are certain disadvantages of the application of mobile application and cloud computing that has also been highlighted in both the articles. The first article provides a framework for studying the efficiency of application of mobile cloud computing in E learning has been proposed in this report. Authors have used Cornbrash s alpha in manner to determine the stability and validity of the responds that they gather through the questionnaire. Whereas second article tried to explain so many things about the mobile application and business with respect to the data from modern market. In addition, we think this paper will help to other for further study in the mobile application area. Despite of so many advantages there are certain issues and limitations of the application of mobile applications such as waste of time, small screen and many more. References Ahmed, E., Gani, A., Khan, M.K., Buyya, R. and Khan, S.U., 2015. Seamless application execution in mobile cloud computing: Motivation, taxonomy, and open challenges.Journal of Network and Computer Applications,52, pp.154-172. Beratarrechea, A., Lee, A.G., Willner, J.M., Jahangir, E., Ciapponi, A. and Rubinstein, A., 2014. The impact of mobile health interventions on chronic disease outcomes in developing countries: a systematic review.Telemedicine and e-Health,20(1), pp.75-82. Buller, D.B., Borland, R., Bettinghaus, E.P., Shane, J.H. and Zimmerman, D.E., 2014. Randomized trial of a smartphone mobile application compared to text messaging to support smoking cessation.Telemedicine and e-Health,20(3), pp.206-214. Fernando, N., Loke, S.W. and Rahayu, W., 2013. Mobile cloud computing: A survey.Future generation computer systems,29(1), pp.84-106. Hoehle, H. and Venkatesh, V., 2015. Mobile Application Usability: Conceptualization and Instrument Development.Mis Quarterly,39(2). Islam, R., Islam, R. and Mazumder, T., 2012. Mobile application and its global impact.International Journal of Engineering Technology (IJEST),10(6), pp.72-78. Koffel, E., Kuhn, E., Petsoulis, N., Erbes, C.R., Anders, S., Hoffman, J.E., Ruzek, J.I. and Polusny, M.A., 2016. A randomized controlled pilot study of CBT-I Coach: Feasibility, acceptability, and potential impact of a mobile phone application for patients in cognitive behavioral therapy for insomnia.Health informatics journal, p.1460458216656472. Rahimi, M.R., Ren, J., Liu, C.H., Vasilakos, A.V. and Venkatasubramanian, N., 2014. Mobile cloud computing: A survey, state of art and future directions.Mobile Networks and Applications,19(2), pp.133-143. Reference: El-Sofany, H.F. and El-Seoud, S.A., 2016, October. Studying the effectiveness of using mobile cloud computing applications in learning. InInteractive Mobile Communication, Technologies and Learning (IMCL), 2016 International Conference on(pp. 17-23). IEEE.Research Question Salehan, M. and Negahban, A., 2013. Social networking on smartphones: When mobile phones become addictive.Computers in Human Behavior,29(6), pp.2632-2639. Sanaei, Z., Abolfazli, S., Gani, A. and Buyya, R., 2014. Heterogeneity in mobile cloud computing: taxonomy and open challenges.IEEE Communications Surveys Tutorials,16(1), pp.369-392. Dinh, H.T., Lee, C., Niyato, D. and Wang, P., 2013. A survey of mobile cloud computing: architecture, applications, and approaches.Wireless communications and mobile computing,13(18), pp.1587-1611. Sarwar, M. and Soomro, T.R., 2013. Impact of smartphones on society.European journal of scientific research,98(2), pp.216-226. Shiraz, M., Gani, A., Khokhar, R.H. and Buyya, R., 2013. A review on distributed application processing frameworks in smart mobile devices for mobile cloud computing.IEEE Communications Surveys Tutorials,15(3), pp.1294-1313. venson, A., Neumann, C. and Glen, M., 2017. A Pilot Study: The Impact of Mobile Application Use on Dietary Intake, Physical Activity, and Health Behavior Strategies Based on BMI.Journal of the Academy of Nutrition and Dietetics,117(9), p.A15.

Running head theories of development 1 Essays (298 words)

Running head: theories of development 1 Theories of Development Jennifer LeMelle Everest University Online Professor Mathews General Psychology 2012-23 March 9 , 2015 THEORIES OF DEVELOPMENT 2 Erik Erikson proposed a lifespan model of development, taking in five stages up to the age of 18 years and three further stages beyond, well into adulthood. Erik Erikson maintained that personality develops in a predetermined order, and builds upon each previous stage. This is called the epigenist principle. Generativity vs. Stagnation , stage seven we establish our careers, settle down within a relationship, begin our own families and develop a sense of being a part of the bigger picture. S tage seven has been my biggest challenge in relation to establishing my career. I worked in the commercial printing industry for 18 years and due to slowing economy the company I thought I would retire from was forced to close their doors. In hopes of establishing my career, I am taking the necessary college courses and focused on getting my degree . As I continue through my lifespan I will give back to society through the following three goals. First goal is by setting high standards in raising my children . Second goal is b eing focused, determined and productive at work. Third goal is becoming involved in community activities and organizations. Through focus, determination and my faith in God I will fulfill each of these goals . My p s yc h ology course has provided me the insight, incentive and dr ive needed to complete each of my goals with the feeling of pride and success. . THEORIES OF DEVELOPMENT 3 Reference: Nevid, J. S. (2013). Psychology: Concepts and applications (4th ed.). Belmont, CA: Wadsworth, Cengage Learning.

How to Write an Exploratory Essay

How to Write an Exploratory Essay The term Exploratory essay sounds weird for many students, but don’t worry in this article we will try to help you find out and understand what an exploratory essay really is. It is one of the most interesting and easy type of essay as there is no need to have special knowledge and direction to begin the exploratory essay. All what we need is the ability to think with broad imagination and creativity and conduct a little research about the subject of the exploratory paper. The meaning of the exploratory essay itself defines its meaning. The exploratory essay must find its ending in itself or we can say that the writer of an exploratory essay gets the outcome of the essay automatically while writing the essay. In other words, while writing an exploratory essay all the arguments will become clear while writing an essay. Exploratory essay writing differs from other essays, as while writing the exploratory essay there is a need of broad vision, thinking and research as the exploratory essay requires a lot of point of views and arguments which are directed towards outcome of the exploratory essay. No matter if these points of views have no bias. Writing an exploratory essay is like finding an answer to a question and learning rather than giving proof about the subject. While writing an exploratory essay we must take in account the advantages and the disadvantages of the chosen topic or, to be more precise, the subject of our topic. In exploratory essays there is a strong need of mentioning the important facts and different opinions. As written before, taking different point of views will help in placing the essay in the required mould. We can consider an exploratory essay as an artistic type of essay. The better it is explored using different opinions and point of views the better it will give its outcome and more appealing it will look. An exploratory essay usually begins with a question or an unknown fact which is answered or explained as we go through the exploratory essay. But exploratory essays may contain more than one unfamiliar fact or question. So, it is very important to carefully go through it and discover hidden facts. The more you explore an exploratory essay the more deep it gets and it reveals the artistic nature of the essay and makes it more interesting to read. Next time if you need to write an exploratory essay you just need to gather different opinions and think about the subject from different angles and do not worry if you have lack of information about it because we are always here to help you. So, if you have any problems in writing your essay and need our help don’t feel shy to contact us. We have helped a lot of students and we will be glad to serve you too. It’s that simple, just contact CustomWritings.com and we will immediately start assisting you in how to write an exploratory essay.

AN ANALYSIS OF THE UK SUPERMARKET RETAIL SECTOR Case Study

AN ANALYSIS OF THE UK SUPERMARKET RETAIL SECTOR - Case Study Example The industry is structured in a way that the supply chain is well defined. However major players in the sector who control its operation are the consumers, suppliers, distributors. However the retailers dominate this chain of supply in the industry. The main structural feature of the retail sector in the UK is the centralized production and a defined distribution chain. (Griffith and Harmgart, 2008) Sources of supply Due to the diverse nature of products that are sold in the retail industry in the UK, there are also various sources of raw material for the industry. These sources are both national sources and international sources. This depends on the nature of the products that are being sold in the industry. There are those raw materials which can be sourced from within the nation but there are others that will have to be important. Although some raw materials can be sourced within the UK, the supply does not equal the demand and hence the industry is forced to import from other countries. Most of the manufactured products are sourced from within the local industry. There are various industries in the UK which produced at a competitive rate in the market. However other sectors like the food sector imports most of its raw material since the UK is not endowed in some of the agricultural products. Most of the agricultural products that are produced in the tropical region are imported into the retail market in the UK which forms another supply chain. Agricultural products like tea, flowers, coffee, and other horticultural products and not produced in the UK and are imported from countries like India, Kenya, and from other countries. The service sector in the UK has been seeking services of professionals...As a result there has been increased demand for goods at the retail level. One of the peculiar characteristics that have been witnessed in the UK retail industry is the change in loyalty that customers had earlier held to certain brands of commodity. Apparently, there is a change in the way customers are buying goods and the increased entrance of many players in the retail market has affected the way retail traders conduct their business. Increased competition has seen increased innovation in the industry with shops struggling to hold customers. Customers to the retail industry include those coming from the middle class. Apparently the middle class has been described as the driver of economies since it takes less measures in the way it consumers. Improved economy has seen increased income in the middle class which ahs continued to change with the changing global culture. Like in all other countries, the tide of globalization has brought a change in the culture of the people and more and more people are becoming conscious of what the market can offer. The global culture has also changed towards a spending culture and more and more people are spending in the market. Apparently there has been increased demand in some product while there is decreasing demand of other products.

RESEARCH CRITIQUE Assignment Example | Topics and Well Written Essays - 500 words

RESEARCH CRITIQUE - Assignment Example In addition it shows that elements of music such as pitch, melody and harmony elicit a wide range of emotional responses. The samples that were taken for the study was dependent on the researcher social network via snowballing sample technique, which has a bias in sample selection. In addition, the participants were aware that they were carrying out research, and since blinding was not possible Hawthorne effect may distort the results. The ethical aspects were considered in the following aspects: An approval letter was obtained from the Institutional Review Board of the University, the nurse explained to the participants the purpose of the study and they gave informed consent. In addition, confidentiality was observed and any participant was able to stop participating in the study unconditionally. In week 1, part one of the data collection was administered for all the groups. For experimental group, part 2 was administered as baseline after five minutes of rest period and before 30 minutes of music intervention. Both non-music and music intervention were carried out in a quiet and restful environment without interruptions. For participants in the music intervention, after 30 minutes music intervention, the research nurse stopped the music and collected participants data immediately. For those in the non-music, after the 30 minutes the research nurse collected their data immediately. This was done for subsequent week 2 to 8. Using RM ANCOVA adjusted by baseline depression scores of demographic characteristic to test for depression between groups yielded significant difference (p=0.016). No significant difference was found between week 2 (p=0.639), week 3 (p=0.213) and week five (0.089. However there was a significant difference between groups at week 4 (0.0005), week 6 (p=0.012, week 7 (p=0.008) and week 8 (p=0.0006. from these results it can be stated that there is a significant music influence on depression. The music group had a considerable

Human resource Research Paper Example | Topics and Well Written Essays - 500 words

Human resource - Research Paper Example I aspire to grow professionally in my career, and have a position in the top management in a renowned firm. In order to achieve that and do justice with my responsibilities as a manager, I need to take a detailed course of Human Resource Development. This would acquaint me with the necessary skills and competencies required to motivate the workforce to take active participation in the education and training programs in the workplace, and gain maximum benefit from them. The purpose of studying the course of Human Resource Development at the Indiana State University is that it inculcates the necessary knowledge in the students to pursue careers in academia or industry. The Human Resource Development program offered at the Indiana State University is designed in such a way so as to ensure that I develop skills and competences in the design, formulation, implementation, promotion, and analysis of the system of hiring the employees and their further grooming through continued education and training in the workplace. One of the most fundamental factors that provides the Indiana State University with an edge over other universities when it comes to studying the Human Resource Development is that as a student, one can complete one’s degree along with other responsibilities as tough as a full-time employment. I am among the students who have to earn to pay the fee. In the present age, it is hard to find a job. So leaving a job can be very risky. In order to advance my academic career along with job, it is important that I maintain my current job, and taking the Master Program in Human Resource Development at the Indiana State University helps me achieve that. The Indiana State University provides the students with an opportunity to do an occupational internship where they can gain practical work experience. This appeals to me a lot as I can avail this opportunity without having to leave my

News Channels Prefrences

News Channels Prefrences After the last millennium year, we had seen a great budding in the entertainment news channel segment. With privatization came, the growth of joint ventured channels as well as big corporations joining the line. Progressively, it broadened its horizon into other sectors Music , Kids , Movie and Sports channels. We also saw a great mushrooming in the News segment. The huge growth was seen with increase in number as well as the audience response. According to Television Audience Meter, the overall television audience share of news channels increased from 1.5 per cent in 2001 to 7.9 per cent in 2012. Therefore, the amount of money spent on this segment was increased as companies could reach specific viewers. The AC Nielsen survey conducted in India showed that 30% of the TV watching population watched Entertainment Channels during the prime time whereas only 8% of the population watched news channels during that hour. With the day to day increase in competition in the News Channel Segment, it remains difficult to keep up the constant viewership. Hence, all the channels are running the rat race in market for gaining mass eyeballs. The news beats are repeated 247 just to keep the viewer stick to the television. These News channels have a floating audience. Literature Review The following is the list of different literature that I have consulted before i undertook this project. All these different pieces of work have helped us deciding the course of action that we may follow and also provided a starting point based upon which we have developed our methodology to achieve our objective. INDUSRTY OMNIBUS RESEARCH REGARDING STUDY OF VIEWS ON NEWS CHANNELS PREFRENCES Cyber Media Research had conducted a survey to understand a viewers perception, awareness preferences .They interviewed around 703 households in Ambala, Delhi Mumbai. The participants were asked to tell their first recall, about their preferred channels without the help of any hints. They were then given a list of 54 channels and they were requested to choose channels. In this way, top-of-mind, total unaided and total preference (sum of unaided and aided preference), were captured in the study and analyzed. Results showed that Hindi news channels were more popular than their English counterparts. AajTak lead with 66% of the market share followed by Star news, Zee news NDTV. This research helped us in determining the factors that people value during setting their preferences for a news channels. UMAR SURVEY BY AC NIELSON This survey covered the media consumption habits of Indians in TV, Print Online media. They used random telephone calls, TV diaries, booklets in which samples of viewers record their TV viewing during measurement week, electronic gadgets like people meter were also used. Calculation of reach: Proxy Sample Rate: 10 individuals For a single episode, if out of 10 people at least 6 saw the 1 minute of the programme then, the reach is calculated as 6 out of 10. Therefore, reach comes up to 60%. Conclusion: The result of the study showed that English is preferred language when going for print media whereas the television is watched more in regional languages. 9 out of 10 people watch TV nearly three-fourth of the surveyed read English dailies. Result also shows that magazines are not a popular choices amongst the rich more than 6 in 10 individuals do not read magazines. This research helps by informing us that the viewership also depends on the segments of people and their preference and lifestyle. FACTORS THAT IMPACT NEWS This article by Edd Applegate, a professor of Advertising at Middle Tennessee State University in Murfreesboro writes how journalists should not be influenced by commercials or professionally prepared news releases. He also speaks about how the news is being generated by PR Personnel and Manipulators. Manipulators have been successful in the past, perhaps too often for the countrys welfare. For example, Presidents of the USA such as Kennedy, Johnson, and Nixon were successful in manipulating the press. President Franklin Roosevelt and his charismatic personality influenced what and how reporters wrote for the press. 4. CATEGORY TO HARD AND SOFT NEWS -CONFERENCE PAPERS, INTERNATIONAL COMMUNICATION ASSOCIATION. The study mainly focused on print journalism. However, as briefly described above, it describes hard news / soft news studies, which now does not limit itself to the print media but rather include television and more recently, new media. Moreover, as we will presently show, most of these studies research the way the audience (readers, viewers, listeners) consume the different types of news. Methodology The data collection instrument in this survey is questionnaires collected through field based survey Web based survey. The location of the survey was limited to the periphery of Manipal. The questions records the degree to which Television News Channels sensationalize and manipulate news and space for their suggestions is also provided. The survey consists of ten questions and the Sample size was between 50 60, which is significant for doing and Qualitative Critical Analysis. The results will be depicted using tools like Histogram Pie Charts. Sample Size: 55 Types Sources of Data: Sources of primary data are Businessmen Service Employees Students Housewives Introduction Television in India has existed in India for about decades, before which the transmission was mainly in black and white. The first telecast started on September 15th 1959 in New Delhi. Color Television was introduced in India during the eighties by state owned broadcaster Doordarshan (DD), followed by the Asian Games which India hosted. In the nineties came the broadcasting of satellite TV foreign programmers like CNN and Star TV followed by the domestic channels such as Zee TV and Sun TV. Prior to this people had to make it through Doordarshan telecasted mostly socio economic development programmes, programmes on agriculture, education etc. with very little entertainment in spite of which the audience were glued to their television sets. Around 1995 Indian viewers were exposed to more than 50 channels and by 1996, more than 60,000 cable operators existed in India. Entry of music channels, movie based channels, soaps started dominating Indian channels by 2003. India in the recent years has experienced the rise of more than fifty 24- hour satellite news channels, broadcasting news in 22 different languages. Indian had only one government controlled television network until private satellite networks came up and hyped up their presence. These 24- hour news channels were considered much better than Doordarshan because of its virtual nature and its capacity to simultaneously capture and publicize reality. Even without commentary a television clip became interesting enough as was shot live. Television as we know has the capability to reach millions of people at the time because it can transmit both pictures and words which become a very powerful advantage and keeps the audience glued. Also the images shown on television are much more effective and powerful than a static picture in a newspaper. However, news channels are on a look out for rating of a particular story, so ironically 24/7 news channels do not telecast news the whole day, the main news although is seen only during the morning, afternoon, evening and late night hours. It is being advocated that television journalism should move beyond mere news reporting to in-depth analysis of news. News channels need to be more sensitive in their reportage and should present the facts in a new format. The problem, it is felt with too much competition among news channels is that, in the race to grab viewers attention, TV channels end up dumping down or using the lowest common denominator to produce programmes that end up underestimating the intelligence of their viewers. Worse, channels trivialize, sensationalize etc. As more news channels enter the fray the endeavor to ensure not just authenticity and empathetic portrayal of people, but credibility as well, would assume paramount importance. WHAT IS NEWS? News is a report of a current event Or future events . News is a description about current on goings in a newspaper, television, radio or internet. From all these, we can safely define news as a development that has happened in the past 24 hours which was not known outside and which is of wide interest to the people and that which generates curiosity among people. W. Lance Bennett claimed, News is usually defined as information that is timely, relevant to the concerns of its audience, and presented in a form that is easy to grasp. NEWS CHANNEL A news channel is one that telecasts, unlike entertainment oriented TV channels, the news that is immediate and effective. A news channels can do what a newspaper cannot because it transports the viewer, though live pictures, to the scene of action. Previously, the Indian viewers had very limited options for watching news. For news they had watch Doordarshan during fixed hours, and some International news continuous channels like BBC and CNN which were available to few viewers. In the need to provide more news and information and to make people more aware of their day to day happenings, Zee News came into the scenario. This is when there emerged what is known as the revolutionary way of telecasting news. Followed by Zee News were Star News and NDTV to provide news and information to the mass audience. In course of time, news stories that were telecasted in all these news channels began to acquire a certain exaggerated and sensationalized character that in a certain sense became difficult to differentiate between reality and entertainment. There are over fifty news channels, including the national and regional, telecasting news all over India. This makes the viewer at times confused as to which channel to watch or just try and watch all the channel leading to the phenomenon called channel switching. Television is a one-way communication; therefore it important to establish the credibility of news channels to ensure quality news. Information today is considered as the main priority in mist peoples lives. Therefore, in this competitive world to get attention from people, credibility is a must. For instance, if BBC is taken as our standard, the Indian channel are long associated with that of BBC, how many of them are even making an attempt to do that is a question that crosses many viewers mind. Sensationalism a conceptual framework The media, especially the news media , has been identified as the fourth estate that works to inform and educate the people in a manner that is fair and accurate while maintaining objectivity; a term used often in the expression of news. Yadav and Sharma (2006) quote Dr N Bhaskara Rao, chairman of the centre for media studies (CMS), New Delhi, Studies indicate that the level of public confidence in the media has been on a decline. There are accusations of arrogance, insensitivity, bias, accuracies, sensationalism, stereotypes, trivialization, conflict of interest and disappearing line between news and views on the other. This brings up the question as to whether the media is overtly indulging in sensationalism and whether such behavior reflects a lack of accountability. Even a not-so-close study of news channels today will indicate a paradigm shift in the standards of news gathering and presentation. Stories are glorified so frequently on the news that it becomes difficult to differentiate between reality and entertainment. Most often the entertainment quotient is higher than the information value. This leaves the consumer of the news, sitting comfortably in armchairs in heated living rooms, absolutely heartbroken at the state of this planet and the people. Most often than not, the emphasis of the story is more on the emotional responses to a particular event than on the event itself. The superficial controversies gets reported leaving little room for in depth analysis of substantiate issues. The focus lies on the juicy aspects of the story to pull in a larger share of the audience which can sold to the advertisers. The news channels face a crisis with the race of eyeballs as they cater more and more to the masses, their programmes accused of lacking dignity and credibility in their coverage. News media is no longer brought to us solely as an accurate source of information about local and global issues. In reality, it is driven by a corporate agenda that has identified a profit opportunity for fulfilling our need to know about the world around us. Increasing corporate involvement has added a whole new dimensions to what we know only as the news. Now factors like reviewing ratings advertising, the 24*7 trend and explosion of technology play more critical roles ultimately affecting the content of the information being provided. Technology by itself was not sufficient to create the multi channel revolution. It is the programmes, their content, their forms and format, the presentation-style, gloss and finish that the ever growing demand of television channels. Media- Money Matters Though the media industry is considered to be the watchdog of the society with its primary aims being to inform, educate and to entertain, there is no denying that today it is driven by profit. Unlike newspapers, news channels and talk o not receive much in terms of the subscription. The cost of some production in terms of the various equipment and resources persons required to come up with bulletins and breaking news is quite high. The constraints of time further increase costs. Such being case, advertisements not only help to cover the production and administrative costs, they also accumulate profits. News media organizations is driven by profit and the profit is dependent on the ratings received, its very important to take steps to ensure people keep watching. Causing a reaction in an audience will get them to tune in the following day. Getting people to tune in everyday is money. Broadcasters buy programming outright from television software companies. The price depends on several things, the genre and the production house among them. Sitcoms and talk shows are less expensive as they are shot within a studio. Similarly, game shows may seem cheaper to make since they are studio based but if the anchor is a big name the cost could be high. Currently, airtime is bought of ratings and advertising rates that channels offer. The weekend Television Audience Measurement (TAM) ratings similar to the TRPs, gauge the viewership demographics of various channels and programmes. The study helps media researchers identify the attention patters of channels, programmes or time slots. Creative heads in each organization constantly strive to come up with programmes which will keep the target audience glued to the television sets. Most often they experiment with anything seemingly fresh or just to publicize a non issue. What makes the TAM ratings even more crucial is the fact that the inflow of ads hinges on them. In short a channels success can be described as a crucial chain of captive programmes, increased viewership, higher TRPs, augmented inflow of revenue and therefore, better content generation. Reporters or their media might benefit from reporting controversy because controversial stories may be more engaging and easier to write. The 247 Trend News programmes are vying for attention with other popular programmes telecast in different channels. The biggest task for launching a satellite channel is programme software for round the clock. In this juncture, news gathering is a major task for the 24- hour news channels. To cater to the task, the emerging electronic channels have not only revolutionized the concept of news on the Indian television but have also changed the news formats. From local events to international events, breaking news to news analysis, television soap to page3 news, every happening comes under purviews of news. But the very nature of 24 hour news channels demands a constant feeding and re-cycling. The tyranny of the sound bite often reduces complex issues to ten second statements. Heads of news organizations agree that today cricket, crime and cinema dominate news. Unlike the print media they do not assume a public interests broadcasters role and thus, let the weekend TAM ratings steer content. Sensationalism Sensationalism in journalism has been a popular topic of fiery discussions for centuries. The word sensationalism is used loosely by people to criticize the media. Even in academic circles, the term has been used with little precision. The most common but vague classifications of the concept are by content: stories about crime, accidents, disaster, and scandal. A few scholars acknowledge that formal features may play a role in what we have come to call sensational, but precisely how the packaging of stories contributes to sensationalism remains virtually unexplored, especially in terms of television news. Data Analysis Below is the graphical representation of the Demography of people surveyed. Age 21 years and Below 3 22- 35 42 36 50 7 50 and above 3 55 As per Age Question 1: Effectiveness of documentary style reporting such as Satyamev Jayate. In the survey of this question it is found that 16% feel that the documentary style programs are not interesting or over analyzed, 36% feel that the reports are irrelevant and only 48% feel that the reports efficiently dealt with the social problems. Irrelevant 19 Not Interesting, over analyzed 8 Efficiently deals and fights with social problems 26 Very Useful 2 55 Question 2: About Breaking News / Exclusive news. 32% of the surveyed population feels that the current practice of showing breaking news is sensationalizing the news whereas 28% feels it is to increase the viewership, 24% feels it is to inform the audience and 16% dont care. Sensationalizing the news Increase the Viewership Informing the audience Dont know 18 15 13 9 Question 3: Effect of Soft News Style of Reporting If the news is framed into a more feature or documentary style it is found that it would not have any effect on the viewership of 63% whereas it would positively impact the viewership of 16% and negatively impact 21%. Positive 63% Negative 21% No Effect 16% Limitations: 1) Due to time constraints, the survey could not be carried out for a large and diversified population. 2) Our respondents are mostly professionals, students and faculty members. 3) This research is mainly based on media and in media. I have covered only TV channels and shows. The study has not included any radio, newspaper or other entertainment channels. Conclusion The sensationalism of news during the dawn of TV journalism in India has becomes the foundation of media professionals in present day and age. The missing investigative spirit, zeal of reporting and the absence of responsibility are all well thought-out to be reasons for these circumstances. The ethics of a journalist has been replaced by money minting thoughts combined with irrelevant media morals where the information is manipulated and spiced up to become the ticket to roof hitting TRPs. Interestingly enough, among the first few cases of news sensationalism is the William Hearsts case of 1898. William Hearst owned The New York Journal, his false reports and pictures resulted in the Spanish-American war. The war in turn resulted to the end of the Spanish domination in Cuba. The world never forgave him for his professional dishonesty, hence the media named him as the father of Yellow Journalism. Although the print media learnt to evolve their guidelines following criticism of its sensationalist stance, TV journalism continues to carry on this disgraceful tradition. In unstructured societies like India, where media is not subjected for fixing responsibility and holding accountability, there is considerable damage. Media now, is being measured less by how objective and credible it is than more in terms of the devastation it can inflict. Lack of organizational checks as well as the encouragement, has seen news being dramatized, as well as spicing it up to stimulate public interest. The result is that often these unverified facts compose a major part of the information telecast throughout the day, seven days a week. This has blurred the line between the do`s and donts of journalism. But Television News channels have certain areas where they have been consistently performing well, but taking to unfair means to lure people into increasing viewership is certainly wrong. They require considerable introspection which is important if media men are to stop contributing to conflicts and violence through sensational reporting. Inaccessibility and the involvement of violent interest groups force media men to stay away from the gory scene. These make journalists dependent on second-hand information gleaned from different sources. In such a scenario, quoting well-informed officials is a blessing in disguise to keep the information clock of the TV channels ticking. However, are media men justified in feeding half-baked and sensational information to the public? Does a political stunt, not corroborated by facts, provide the basis for solid news? Do journalists know that professionalism requires them to probe beyond the apparent facts? And do media men realize how insensitively the most sensitive issues are being dealt with? The answers to these questions require considerable introspection which is important if people from the media industry are to stop, consciously or unconsciously, contributing to conflicts and violence through sensational reporting. Bibliography: Aurthur Asa Berger Media Analysis Techniques. Learning from Jon Stewart: How Soft News Programs Inform Infrequent Consumers of Traditional News. Silent Eva Jayate by S. Anand Outlook-India Magazine -23-July-2012. Hard News, Soft News, and the gendered discourse of important and interesting Conference papers, International Communication Association. General News: The Necessity of Adding an Intermediate Category to Hard and Soft News 2004 Conference papers, International Communication Association. Factors That Impact News by Edd Applegate The Featurization of Journalism by Steen Stevensen Any Good News in Soft News? Markus Prior WEBSITES www.wikipedia.org www.jstor.org www.outlookindia.com http://www.indiaprwire.com/pressrelease/publishing/2009090232854.htm News Audiences Increasingly Politicized

eating disorders Essay -- essays research papers fc

Eat to live – don’t live to eat (or not to). This is very hard for a person with an eating disorder to understand since food is their tool for handling the stress and anxiety in their lives. Eating disorders affect millions of Americans each year (Eating Disorders 1). The most common eating disorders are Anorexia Nervosa, Bulimia Nervosa, and Compulsive Overeating. These disorders are serious, and, when taken to extremes, can be life threatening as well.   Ã‚  Ã‚  Ã‚  Ã‚  All eating disorders arise from a combination of long-standing psychological, interpersonal, and social conditions (Gurze 24). Several other factors such as family and personal problems, a low self-esteem, and the desire for the â€Å"ideal† body may also contribute to the development of an eating disorder.   Ã‚  Ã‚  Ã‚  Ã‚  Eating disorders have reached epidemic levels. Over seven million women and one million men, children and adolescents have an eating disorder. Eighty-six percent report onset of illness by age 20, and seventy-seven percent report duration of illness from one to fifteen years. Only fifty percent report being cured. The cost of treating an eating disorder is often extremely expensive with the potential to extend over $100,000 (Ratner 17). Once an eating disorder has begun, it becomes a long-term (sometimes lifetime-long) cycle of dieting, bingeing and purging, or excessive eating. A person with an eating disorder becomes trapped in this endless cycle and needs professional physiological and psychological help to break through the chains.   Ã‚  Ã‚  Ã‚  Ã‚  Eating disorders, just as any other addiction, are a reaction to a low self- esteem and a negative means of coping with life and stress. Others may use alcohol, drugs, and even compulsive gambling as a way to cope with their problems. To someone with an eating disorder, their illness is a means of incorporating control into their lives.   Ã‚  Ã‚  Ã‚  Ã‚  Anorexia Nervosa, a disorder of self- starvation, manifests itself in a complete refusal of food and can cause psychological, endocrine, and gynecological problems. An anorexic person will turn to obsessive dieting and starvation as a way to control not only their weight, but also their feelings and actions regarding the emotions attached (Definition of Anorexia Nervosa 1). Some physiological characteristics of Anorexia Nervo... ...abuse. Clinical depression can also lead to an eating disorder. But, no matter how much research is done, never will a person without an eating disorder understand why a person with an eating disorder thinks and acts the way they do. All in all, eating disorders are very complex emotional issues. Though they may seem to be nothing more than a dangerously obsessive weight concern on the surface, for those suffering with eating disorders there are deeper emotional conflicts to be resolved. Works Cited â€Å"Definition of Anorexia Nervosa.† Something Fishy.   Ã‚  Ã‚  Ã‚  Ã‚  http://something-fishy.org/anox.htm. 25 Apr. 2000: 1. â€Å"Definition of Bulimia Nervosa.† Something Fishy.   Ã‚  Ã‚  Ã‚  Ã‚  http://www.something-fishy.org/bul.htm. 25 Apr. 2000: 1. â€Å"Eating Disorders.† Mental Health Net.   Ã‚  Ã‚  Ã‚  Ã‚  http://www.eatingdisorders.cmhc.com. 22 Apr. 2000: 1. â€Å"Eating Disorders: Anorexia Nervosa.† Mental Health Net.   Ã‚  Ã‚  Ã‚  Ã‚  http://www.cmhc.com/factsfam/anorexia.htm. 22 Apr. 2000: 1. Gurze 2000 Eating Disorders Resource Catalogue, The. 28 Apr. 2000: 24. Ratner, Kathryn M.S.W., L.S.W. â€Å"Eating Disorders.† 21 Apr. 2000: 6,7,17.

Modern-Day Discrimination in America

Tim Manyak 10/21/12 English ! 01 DISCRIMINATION IN AMERICA Although great strides have been made in the past century for awareness and avoidance of discrimination of all types, these practices remain prevalent to some extent. There has been a change in perception such that when the term discrimination is used that it refers primarily to racial bias against minorities. Racial discrimination towards any particular group is to be condemned. The prevailing stereotype may be that racial discrimination is mostly directed toward African Americans but there is ample evidence that it is also directed toward other groups.Therefore, it is important to raise awareness of these occurrences so that all may try to avoid such practices and activities. One group of people in particular that are discriminated against is Hispanics. Bias against Hispanics is well documented and it is difficult to separate whether this discrimination is on the basis of ethnic or racial grouping. Hispanics are discriminat ed against in several ways. One example of this discrimination is Arizona’s ratification of â€Å"The  Support Our Law Enforcement and Safe Neighborhoods Act†.This is a law that requires all aliens older than fourteen be registered with the U. S. government, and be in possession of these documents at all times. The law also makes it illegal for any alien to be in Arizona without carrying these documents with them and, thus, subjects them to arrest. This law encourages racial profiling because it makes it legal for law enforcement officials to arrest any alien on suspicion of being an illegal immigrant. Another group of people that are discriminated against is Whites.In recent times, it would seem that people are selected or considered for something based more so on the fact that they are a minority. A substantial amount of racial bias is brought upon by affirmative action as well. A prime example of this would be the case Fisher vs. University of Texas. In this case, student Abigail Fisher felt she was denied admission to the University of Texas based on the fact that she was white, not on her academic performance. In 2003, the Supreme Court passed a law saying that race could play a role in the admissions process of universities, again encouraging racial profiling.Another example of racial discrimination against Whites would be the media bias in the Trayvon Martin case. Many news stations were quick to draw conclusions and pass judgment on George Zimmerman. In an attempt to make the attack seem racially motivated, some stations even played edited versions of the recorded 911 call made by Zimmerman minutes before the attack. Racial oppression of Whites occurs daily in America, and while on some occasions subtle, it continues diminish the lives of citizens all over the country.Another population of Americans that are heavily discriminated against are the Sikhs. Sikhs are a religious people, originally from South Asia, and very rich in culture an d tradition. Sikhs are often confused with Muslims, who are of a completely different religion and background. As a result of this confusion and the many conflicts between the U. S. and the Middle East, Sikhs have received a very considerable amount of racial discrimination from other people. An example of this discrimination took place in Oak Creek, Wisconsin.Wade Michael Page, a white supremacist, walked into a local Sikh temple and opened fire, killing six and injuring another four, before taking his own life with a self-inflicted gunshot wound to the head. No one is completely certain as to why Page committed this horrifying crime, but experts strongly imply that it was racially induced. Sikhs have faced the most brutal and direct type of discrimination due to the consistent conflict with the Middle East throughout the last decade.With the number of racially motivated crimes in America constantly increasing, it is also becoming increasingly more evident that there is much to be done to restore the fairness in America today. In order for true equality to occur in America, it is up to it’s citizens to overcome decades of ignorance and injustice. Racial discrimination exists against all races. Awareness of the problem will help continue the fight against discrimination. We must all do our part to be aware and prevent discrimination.

Oh, this banana! essays

Oh, this banana! essays Many things are unknown about banana for both the sellers and consumers. Banana is not a palm fruit. It is a grass that reaches 15 meters. The name itself means a finger in Arabian language. You will be much more surprised to learn that only with bats help one can pick it. Banana is from the family of berries. Even 28% beer is made from banana. Wild banana has seeds. People in some developing countries prefer its bulb rather than the fruit itself. As for the cork, it is used as a smoking saSualeba banana cork is stronger than black cigarette. On Philippines, banana does not have any use but cardboard. There are more than 400 kinds of bananas in the whole world, and only  ¼ of it is eatable. In Georgia people eat yellowish bananas, although there are pink and black eatable bananas. It is better to eat smaller bananas. Then why is one type of bananas tasty, others bitter? It is important how bananas are ripened. It must be green while transporting it. But it is not all. Green bananas are ripened in special containers of air, which is not harmful for health. If the temperature is no more than 1800C and is becoming one degree less day by day, the fruit is very tasty and sweet. But the banana ripened in natural conditions is much tastier than the above-mentioned one. Bananas with thin layers are also very tasty, but very uncomfortable for transportation. Plantain kind of bananas is eaten fried in Latin America and Africa. This fruit is starchy, thats why it is eaten fried. Raw banana is a remedy for lower (drop) temperature. Plantain banana is bigger than the ordinary one, and ripe Plantain has black color instead of yellow. It is boiled, fried, dried and, like potato, even chips are made from it. ...

Diluting Traditions Essays

Diluting Traditions Essays Diluting Traditions Essay Diluting Traditions Essay Diluting Traditions: Adapting to America Culture in the Stories of Julia Alvarez and Jose Burciaga [pic] [pic] Julia Alvarez Jose Antonio Burciaga March 27, 1950 to present 1940 1996 Pedro Aguayo Research paper May 26, 2010 Diluting Traditions: Adapting to America Culture in the Stories of Julia Alvarez and Jose Burciaga In â€Å"Hold the Mayonnaise† by Julia Alvarez and â€Å"I Remember Masa† by Jose Burciaga, the authors recreate the theme of Hispanic food and its influence in North American habits and customs. They reflect the relation between cultures based on the integration of two different identities. Mexican-American and Dominican-American traditions are exposed, creating a dual vision of life in North America. In â€Å"Hold the Mayonnaise,† Julia Alvarez describes her experience as Hispanic stepmother with two American stepdaughters. The use of mayonnaise as a symbol for the American food culture help to teach the blending of the society. Alvarez illustrates the experience of her mother and the existence of circumstances changing her path in North America. The Mayonnaise begin a lace of connection with the stepdaughters. Julia Alvarez adapts her Hispanic traditions to find new Hispanic-American custom. â€Å"All I could think of was that she would make me eat mayonnaise, a food I identified with the United States and which I detested. Mami understood, of course, that I wasn’t used to that kind of food† (Alvarez,1992). â€Å"Even a madrastra, accustomed to our rice and beans and tostones and pollo frito, would understand. But an American stepmother would think it was normal to put mayonnaise on food† (Alvarez,1992). Priscila Campello states â€Å"Now the voice and vision are not more of the daughter of exile, the girl who tries to assimilate and fit into North American culture, the unprotected girl who wants to be accepted in both social universes. Nothing more symbolic than mayonnaise, essential component of any fast food sandwiches, where the first contact begun with this other generation, the generation of devouring sandwiches filled with mayonnaise and other types of junk food, is here when Alvarez begins to develop her new Latin-North American identity† (Campello, 2008) . In â€Å"I Remember Masa†, Jose Burciaga describes his experience as American Hispanic using the tortilla as a trail to explain the importance of cultural habits and the integration between the American and Hispanic society. Burciaga demonstrates making of tortillas as part of the daily routine of Mexican-American natives. His own kids make ways to combine their tortillas with jelly and peanut butter. Burciaga text, displayed the double Mexican-North American interaction of cultures through the food. The best tortillas are handmade, the preparation require several hours of tender slaps that give a tortilla character. Although machines are faster, they can never adequately replace generation to generation experience† (Burciaga, 1988). Cheryl Glenn comments â€Å"The sensory details that infuse Burciaga’s definition of tortilla make his definition entertaining and memorable. Because description makes such of details, it serves to define what is being described in p articular ways† (Glenn, 2009). In conclusion I agree with the use of food to bridge the gap between cultures . I use Peruvian dish ‘Papa a la Huancaina’ during our fiestas, this delicatessen made with combination of potato and special spicy cheese mixed with milk and exotic herbs, help me to build links of friendships with Hispanics and Americans. I realize Hispanics and Americans in this world of globalization create paths of communication through food. References Alvarez, J. (1992) â€Å"Hold the Mayonnaise. Clouse, B. F. (Ed). (2010). The Student Writer: New York, New York : McGraw-Hill. Burciaga, J. A. (1981) â€Å"I Remember Masa. † Clouse, B. F. (Ed). (2010). The Student Writer: New York, New York : McGraw-Hill. Campello, P. (2008, April). â€Å"The Exile and Return of the Immigrant. † Retrieved May 25, 2010 from bibliotecadigital. ufmg. br/ Glenn, C. (2009, September) â€Å"The Harbrace Guide to Writing. † Retrieved May 26, 2010 from books. google. com/books/

International Marketing Essay Example | Topics and Well Written Essays - 2500 words - 1

International Marketing - Essay Example Spain is the principal olive oil manufacturer in the world. Therefore, the companies producing olive oil in Spain will diversify their markets by exploiting market opportunities. Over the past 20 years, there has been an augment in olive oil consumption in United Kingdom where in 2010; half of the households were consuming olive oil. United Kingdom is the main importer of olive oil in the world (Food & Drink Innovation Network 2010, p. 1). The company will, therefore, expand its market by selling olive oil surplus in United Kingdom. The other objective of the company will be to increase the awareness of its olive oil brands among customers in United Kingdom. United Kingdom is the largest consumer of olive oil in Europe. There are various uses of olive oil as a salads condiment or a cooking ingredient (Harwood & Aparicio 2000, p. 15). The company will seek to inform olive oil consumers concerning the various dietary benefits and outstanding culinary traits of consuming olive oil. The company has to inform consumers about their product, first whether it is extra virgin olive oil, which is utilized principally for dressing salads, for preparing sauces and as a dip for bread. Mixed oil and olive oil are utilized for cooking and preparing tender sauces. Assessment of the Market Over the last twenty years, the consumption of olive oil in the United Kingdom has been increasing constantly. From 1990 to 2009, the United Kingdom share of the global consumption of olive oil increased from 1.9% to 2.9%. All the quantity of olive oil consumed in the United Kingdom is imported. Spain is the leading exporter of olive oil in the United Kingdom. In 2009, half of the United Kingdom households were... This paper stresses that the company has to assess the size of the potential market, the type and level of competition, promotional variations, price, product variations and barriers to trade. The company has also to analyze the cost effectiveness of various modes of transport. The company has to identify marketing objectives, marketing strategies and marketing budget of this market. The company has also to identify the potential customers of olive oil in United Kingdom, identify the critical issues and develop a system of monitoring and evaluating the marketing activities. This essay makes a conclusion that while preparing an initial market plan, the company first identifies the target market. The company will then conduct a market analysis to evaluate the viability of the market. Secondly, the company set objectives it seeks to achieve in the new market. The analysis of the company comprises of the assessment of the market environment. The assessment will identify the prevailing economic conditions, challenges and the level of competition. The company decides the best marketing mix for its products. The company will offer a broad variety of products with different brand names, which will attract new customers. The company will adopt advertising activities, which will persuade consumers to buy its products. The pricing strategy of the company will influence the amount of sales in the target market. The company has to develop distribution channels, which will deliver products to the target customers.

New Energy Drink Assignment Example | Topics and Well Written Essays - 2750 words

New Energy Drink - Assignment Example g will be used to determine what should be the breakeven point in units as well as in sales so that the business can attain minimum revenue of zero profit. Using the information related to production and distribution, certain estimations will be done. This will require the use of cash budget, forecasted income statement and forecasted balance sheet will be developed. A plan is also framed to develop a consortium of small number of investors interested in developing a new energy drink, wherein a discussion related to financial issues will be carried out. Hence after conducting the required financial analysis, a properly planned ‘pitch’ of the project will be developed. It will aim to convey the required information to the potential investors in a systematic manner and convince them for investing. The intended drink is set to combine the best of a health and a soft drink. Not only will it have the replenishing quality of a soft drink but will also address the energy requirements of its consumers. This energy drink will be available in a ready-to-drink form. This drink is named ‘My Drink’ in an attempt to bring every section of the population under its fold. To keep the product eco-friendly, it will be available in tetra packs made up of bio-degradable material. Initially only 250ml tetra packs will be launched in the market but later on sizes varying from 400ml, 1000ml and 1500ml will be launched according to the demand. Though the product will now be introduced in a single continental flavour, in future the company might introduce certain flavours like orange, lemon, vanilla, strawberry, chocolate, mix fruit and so on. The company has decided to take the help of a distributing firm until it has gained pertinent knowledge about the market operations. This is because investing in developing personal distribution, in the initial days, is not only risky but also results in high investment cost. It has also been decided to hire a distributer who will take the

Summary Essay Example | Topics and Well Written Essays - 500 words - 152

Summary - Essay Example Additional to this are some famous and demanding worldwide organizations that are occupied in underlining all-purpose human rights problems as well as issues in Africa. The editorial highlights the contradictory interests plus diversified deeds. The issues have been brought forth on the rights matter since the formation of the Organization of Africa in 1963, at Addis Ababa, Ethiopia (Santosh 1). Africa went through some issues that discolored its image of the human rights. They comprise the rise along with the fall of evil dictators like Jean-Bedel of the Central African Republic, Fernando Nguema of Equatorial Guinea and Idi Amin of Uganda. In Africa there has been an unrelenting call for the conservation of civil and political right as per the article. Relations established particularly in the 1980’s and 90 are plea on strict enforcement on human rights. The piece of writing asserts that there is a special rule in which one requirement to give treatment to treat the other as they would love to be treated. The editorial stress on the works completed by groups that are anonymous as well as exposed ones as well as those that a evidently respected in the civilization in trying to avert governmental infringements of political and social rights. The writer states how nongovernmental organizations have disputed against rights breaches like favoritism, aggression against ch ildren, women as well as refugees and persecution (Santosh 1-5). NGOs have persisted to keep significant responsibility while they study human rights in diverse parts of African although they are weak. The drive, energy, vision, the obstinacy of global human rights movement at present lies fully with the NGOs. The NGOs dedicate a lot of funds in promoting and shielding the human rights. The NGOs are troubled with the clash for human rights troubles and are spearheaded by the Amnesty International.